professional videography

Videography is the process of capturing moving pictures/images on electronic media such as streaming media, videotape, hard disk, or solid state storage. Whether we are talking about amateur or professional videography, the term videography refers to and includes the methods of electronic production and post production. Videography is the equivalent of cinematography; the element that differentiates between the two is that in videography the recoding media is electronic while in cinematography a film stock is used. The word was coined from the Latin ‘video’ which means ‘I see’ and the Greek ‘graphy’ which translate ‘write’ or ‘writing’. With the growth of digital cameras at the beginning of the 21st century, the distinction between cinematography and professional videography was no longer that apparent.

Both the amateur and professional videography market have developed to the extent of covering both production and distribution at present. As a resul, market segmentation has occurred, based on the applicationand corporate video, event video or broadcast video are just a few segment examples. The development of the Internet has created a global environment in which videography covers many more fields than just shooting video with a camera. Thus, when depicting professional videography there are several categories to identify with distinctions between web streaming, digital animation, slide shows, gaming, remote sensing, video blogging, vector and bitmap based assets production, spatial imaging and so on. With the conquests in the fields of computers and the Internet on the one hand and that of videography technologies on the other, videographers presently rely on all sorts of computer programs to work on pictures and videos. Software-driven solutions are what they need to use in the process.

Professional videography requires more than the simple camera operation, since visual design and production are equally part of the job. Professional videography in particular, can thus compile music videos or just video releases, like in discography or filmography.

There are long hours of hard work involved in documenting for a special event that will be shot and edited. After the preparatory stages, some other hours are dedicated to editing the videos, cutting out some scenes and inserting the proper music to create a smoothly flowing video story. Professional videographycan thus be defined as the art of capturing certain moments in time. Besides hard work and commitment, an ounce of talent and vision are also necessary to do a good job. Technical knowledge as well as high tech equipment are also necessary to produce the best quality video. Professional videography may thus start like any other profession with film school graduation or like a hobby by filming family and friends’ events.

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